The Daily Coffee Co

If you haven’t discovered Dunedin’s The Daily Coffee, you’re in for a treat. Tucked away on the southern end of Princess Street, your artfully-designed new favourite local serves up top notch joe, premium banter, and is the only café in Dunedin serving the legendary Millers Coffee.

We caught up with Jay Dixon to see what all the fuss is about, and to learn more about what makes The Daily Coffee Co hum. 

 

 

How long has The Daily Coffee Co been open, and what was the journey leading up to opening the doors?

We opened our doors in December 2016. Having recently relocated from Auckland one year prior, our family were still trying to blend in and become a part of a new community. My wife Suzie and I had mentors and we also had self-belief, but we also had doubts that we would be accepted. However, a bit of patience prevailed and The Daily Coffee Co has been successful with a combination of great coffee and a bit of conversation. 

What is the best thing about running a cafe?

We are offering a service to the community and in this short time have developed strong relationships with both new and regular customers. It is the people that make a place.

What is the most challenging thing about running a cafe?

Being a sole trader we are busy and sometimes struggle to find the time to engage with our regulars. We are at a tipping point where staff are required. This this is also one of the hard things to manage in any business.

You moved from Auckland to start The Daily Coffee Co – what are the three things you like most about living in Dunedin?

The time we have together as a family, hanging with new friends and exploring the great outdoors.

In the mix of things that make up the The Daily Coffee Co how important is music?

It’s definitely in the mix. I call it the Jay Daily Mix - the Good Buzzy Cuzzy Mix at The Daily Coffee Co. Alongside the top notch Millers coffee and guest brews, the interior design, the friendly faces, the art on the walls and the lighting, music plays a big part in creating a vibe. All of these thing combine to create a convivial experience that keeps our customers coming back.

Have you noticed differences in customer behaviour in relation to the music you are playing?

Yes. I am in the shop every day along with my regulars, so I try to keep my selection as fresh as the coffee we serve. The immediate effect is a room full of foot tappers gearing up for the day. My selection is large, and I am quite aware of who is in the room and what is playing. 

Do you play different music at different times of the day?

I consider music selection as a part of the job - you have to read the vibes. It’s important to select music, style and tracks to ride out the day. 

What are three artists or bands you are excited about at the moment?

Go Nuclear, Gosub and the Other Peoples Place

What is The Daily Coffee Co’s desert island album? If there was only one album you could play all day, every day, what would it be?

Porno for Pyros.

 

You can find The Daily Coffee Co grinding up the choicest beans and serving them with a smile at 366 Princess Street, Dunedin.

Follow The Daily Coffee Co at www.facebook.com/thedailycoffeeco

 

The Daily Coffee Co holds a OneMusic Hospitality licence, which grants them the legal permission they need to use music from all corners of the globe – from Pornos for Pyros to Lawrence Arabia to The Beatles.

A OneMusic licence gives you peace of mind that your business is on the right side of the law, and ensures that music creators are fairly compensated for the use of their music. OneMusic represent the non-profit music rights organisations APRA AMCOS and Recorded Music NZ, which means that after administration costs, all licence fees collected are paid to music creators as royalties.

For more information regarding using music in your business click here.